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Imagine That Starting Your Own Skincare Line Was As Easy as Formulating Just One Product...

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Introducing...

A 4-Day Live, Virtual Workshop 4/22/23-4/25/23

Did you know that the most successful skincare brands in history started with just one product? You can be next! Kick off YOUR skincare line's success story with your own Star Product, in just 4 days!

AS SEEN ON

AS SEEN ON

You Dream of Putting Your Name on Your Own Skincare Product…But You Have No Clue Where to Start.

There are 3 main hurdles that are keeping you from having your own branded skincare products.

Which one is holding you back?

  • You’re afraid you don’t know enough. You’re not a chemist, herbalist, or scientist. All you know about clean ingredients is what you learned from the skincare line you carry, and what you find on those “Dirty 30” or “Clean 15” sites.
  • You’re too busy. You don’t have the time or money to invest into all the things it takes to create, market, and sell a whole new skincare line. You’re a working professional after all. You see clients all week, and have family obligations.
  • You’re afraid it won’t be any good. You really want your products to be as natural and sustainable as possible, but you’re afraid they won’t work as well as the professional skincare products that have been around for decades.

It feels like there are SO MANY THINGS standing in your way which is causing you to…

01

Keep using products that you don’t
believe in, because change is scary

02

Keep losing retail sales to Amazon and others who carry the same brand

And even though you’re GREAT at your job, you just know your retail sales AND client outcomes would be better if you had your own skincare line, made with concentrated ingredients YOU know get results. Sound familiar?

Hey, I’m Rachael Pontillo!

I’m a holistic skincare formulator, educator, consultant, media expert, and licensed aesthetician. I teach skincare makers and practitioners how to plan, produce, package, position, and profit from their own innovative plant-based products. I’ve authored two books and multiple skin and business course curricula. I’m a frequent guest on skin and wellness podcasts, speak at aesthetics and wellness conferences, am quoted in articles in both mainstream and industry magazines and websites, and have appeared on TV many times.

I’ve helped hundreds of brand founders and practitioners start and scale professional herbal and custom skincare lines. I also custom consult with large skincare brands (the kind with celebrity spokespeople) and startups alike.

Sounds awesome, right? Well the truth is that my clients didn’t always have amazing results. Many of them struggled with wanting to launch too many products too soon, which resulted in lackluster sales. It wasn’t until I helped them develop their STAR Skincare Product with my signature framework that their sales exploded.

My clients make products that SELL and get RESULTS because of that framework…whether they've just made their first ever $6K in one weekend, or they've just secured their first celebrity endorser. And that’s exactly what I’ll share with you in this 4-day workshop!

HERE’S THE TRUTH:

If you want to have a very successful skincare line, then you have to start with one STAR PRODUCT. 
That sounds doable, right?

Did you know that one of the biggest mistakes that skincare brand newbies make is launching their whole skincare line all at once?

They spend years on R&D, finding the perfect formulations, packaging and labels and having a kickass website designed to sell a full line of products, suiting the needs of various customers and skin types. And then they launch, and what happens? Sales are just, meh. And mostly from Mom’s friends. The fear sets in. Oh crap! What if they don’t sell?
It’s because they were focusing on the wrong things the whole time. When you’re launching a full line, it’s very hard to know if ALL the products will sell. It’s much easier to start with one. ONE star, signature botanical skincare product that becomes your clients’ new daily essential that they just cannot live without.

ONE star skincare product that delivers all of your brand’s promises, and more. ONE star product that puts your brand on the map, that people will still be raving about for generations to come.
Successful skincare brand owners know that it’s best to start small (like with one amazing serum or cream), and focus on three key factors: product, positioning, and feedback. Because let’s face it, if you can’t sell one product well, then your likelihood of selling a full line of products well is unlikely.

Once you have those three factors in place, you’ll know with certainty that the next product you launch will be a hit!
A 4-day virtual workshop to help holistic skincare and wellness practitioners and brand founders design one star skincare product so good, that once customers try it, they won't want to live without it!

Are You A Skincare Pro Who’s Ready to Put Your Expertise in A Bottle (or Jar)? If So, This Is The Workshop for You!

In just 4 days, you will design your very own Star Skincare Product that’s safe, natural, and packed with nutrients from Mother Nature. Whether you make it yourself or have it professionally manufactured, your clients will love it so much, they'll tell all their friends to buy it from you.

Here’s What You’re Getting inside The Workshop:

4 days of live training to take you from “where do I start?” to having a fully designed product!
Each day, I’ll go live in our Members Only Facebook group to help you design your star skincare product. I’ve taken my own years of trial and error in my own business and have distilled them into the essential steps you can take RIGHT NOW to start your skincare line. Let me shorten your learning curve and help you create your first product!

DAY 1: 4/22 at 11am EST

A Star Skincare
Product: What & Why?

When you’re starting a skincare line, the first product you launch is your ideal customer’s first impression of your brand. If you've ever worried that your product won't stand out among every other generic clean beauty product on the shelves, then you're in the right place!

By the end of this session, you’ll know exactly what to do to make your skincare product a STAR, and why starting your skincare line with a Star Product will set you up for success and profitability.

DAY 2: 4/23 at 11am EST

Designing Your Star
Skincare Product

When you’re skincare professional, the products you represent are held to a higher standard than others on the market. Because your clients are coming to you for visible RESULTS, and will accept nothing less. But did you know that most “professional” skincare products are mostly water? And that most "actives" are degraded by the time your client uses a mass-produced product?

By the end of this class, you'll have a clear understanding of  how to choose fresh, potent natural ingredients--so you’ll know exactly how to make sure your Star Skincare Product packs a punch!

DAY 3: 4/24 at 11am EST

Turn Your Star Product
into A Full Line

Even though you want to start your skincare line with a Star Skincare Product, it’s important to still plan for the future. Because once your Star Product becomes a hit, your customers will very quickly want more products to complement it.

In this training, you’ll learn how to plan the rest of the products in your skincare line with purpose, so they're more likely to sell just as well as your STAR.

DAY 4: 4/25 at 11am EST

Learn My Secret
Signature Framework

Though there are many ways to formulate and launch skincare products, there’s one way that I know for sure WORKS to ensure a successful Star Skincare Product formulation and launch, and set your skincare line up for success from the start. And that’s my signature framework.

In this class, I’m spilling the goods and teaching you the exact framework I’ve used with my most successful clients. By the end of our time together in this class, you’ll know exactly what to do next to get your STAR product to market!

And that’s not all–I’ve got even more goodies to help you start your skincare line!

Need ingredients and supplies? I’ve curated a Star Skincare Product Shopping List just for you! ($297 value)
Here’s something Big Cosmetics doesn’t want you to know: you don’t have to be a manufacturer or distributor to purchase top-quality skincare ingredients. In fact, you can get most of what you need on Amazon. But here’s the thing about Amazon…not everything is what it seems. So I’ve taken the time to curate a list of quality ingredients and supplies for you that I’ve personally vetted, so you can one-stop shop with confidence!
Are those “miracle ingredients” really worth the hype? Sometimes, no. Get my list of alternatives to pricey ingredients! ($297 value)
Many natural skincare ingredients–such as carrier oils, butters, essential oils, and hydrosols–are very expensive, because it’s labor intensive to extract them, or they only come from one place on the planet. However, most of these expensive ingredients have affordable counterparts that offer the same therapeutic benefits! I’ll share them with you with my Affordable Alternatives to Pricey Ingredients bonus.
Got limited time? Access this list of 30 Business Building Tasks You Can Accomplish in 30 Minutes. ($297 value)
Time management is one of the most important skills any entrepreneur can possess–especially if you also have a day job, family, and want to have a social life! I’ve put together a list of 30 different things you can work on to move through the framework and build your business that take 30 minutes or less.
Worried about skin allergies? Check out list of Common Skin Allergens and What to Use Instead. ($297 value)
Did you know that the label claims “non-allergenic” and “hypoallergenic” don’t mean a skincare product won’t cause an allergic reaction? These, like many other label claims, are more for marketing. While there are multitudes of ingredients not typically known to cause allergies, there are some that are known allergens. This list will tell you what they are, and what you can use instead.
Are you afraid your skincare products won't be able to compete with professional skincare lines? Get this How to Make Your Handmade Skincare Products Look as Professional as Manufactured checklist. ($297 value)
It’s totally possible for handmade skincare products to be as effective and high quality as lab-manufactured products. But they have to look polished and professional too! This checklist will help you make sure that your handmade products look just as good–if not better–than manufactured products so that your customers will feel super-confident buying and using them.
Concerned about high startup costs? Check out this list of 10 Ways to Reduce Your Skincare Business Startup Costs. ($297 value)
So many skincare pros and budding beauty brand founders put off starting their skincare line, because they've heard that it costs an exorbitant amount of money to have their products professionally manufactured, and get their business up and running. If you concerned about overspending–or wasting money on things you DON’T need–while you’re starting your skincare line, this list will help you avoid unnecessary spending!

For real. Here’s a snapshot of our Stripe account from our most recent launch: 
And if you’re like, “Okay cool, but I’m not you. It won’t work for me because I’m just starting out / don’t have a niche yet / don’t have an email list / etc.”...

… check out what this process has done for our students who are just like you:
That's Jordan, a recent bootcamp participant of ours who teaches fly fishing and reached out after using the secret ingredients taught inside our bootcamp...

Within 5 minutes of making his offer, he had sold over $4,000 of online course sales!

Or what about Joy Foster who helps women build online technical skills so they can return to work or change careers...
After making a few key changes to her $2,000 program, she went on to have her biggest promotion bringing in over 100 new customers!

She also used our killer promotion strategy, but more on that later...

Or how about Magnus Zetterlund who teaches people how to play the mandolin..
He's a recent member of our annual coaching program and that's him posting in our private Slack community.

We walked him through using the same ingredients you will learn in this bootcamp and he went on to make $22,902 in his first promotion!

Basically, we know a thing or two about helping people like you tap into the thriving online, multi-billion dollar online education industry and get paid for what you already know. 

Sound like something you’re into? Keep on readin’, friend. 

Let Me Help You Kick Off Your Branded Skincare Line with A Star Skincare Product–for Just $37!

When you sign up for my 4-day Design Your Star Product Workshop, you’ll get:
  • Day 1: A Star Skincare Product: What & Why?
  • ​Day 2: Designing Your Star Skincare Product
  • ​Day 3: Turn Your Star Product into A Full Line
  • ​Day 4: Learn My Secret Signature Framework
  • ​Star Skincare Product Shopping List
  • Affordable Alternatives to Pricey Ingredients
  • ​30 Business Building Tasks You Can Accomplish  in 30 Minutes
  • ​Common Skin Allergens and What to Use
  • ​How to Make Your Handmade Skincare Products Look as Professional as Manufactured Checklist
  • ​10 Ways to Reduce Your Skincare Business Startup Costs 

You get ALL OF THIS for just $37!
(I wish I had this when I started!)

In Case You Need A Little Nudge
to Take Action…Here’s My 10X Guarantee

I 100% guarantee that you will love this workshop.

If, after Day 1, you feel like you haven’t gotten at least 10X the value of your investment ($370 in skincare product design ideas, inspiration, and knowledge), I will refund your investment in full. You must email us by 8:59am EST on Day 2 for a full refund.

Sound fair?

Do You Have Questions? I Have Answers. Here Are A’s to Some of The Most Common Q’s about This Training.

I’m not a skincare or wellness pro, but I really want to start a skincare line. Can I still attend?
Yes. While this workshop is designed with the needs of skincare and wellness professionals in mind, if you’re serious about starting a skincare line and you’re ready to show up, do the work, and commit to your success, then I’d love to have you in the workshop. You will absolutely benefit from designing your Star Skincare Product.
I already know how to formulate skincare, or already have my own line. Should I participate?
There’s always a benefit to learning new methods, and I’m guessing that if you’re reading this, then you were already seeking more skincare formulation education! Seriously though, all skincare formulators and brand owners need a Star Skincare Product. So if you don’t already have one, then you absolutely should attend. Let me help you design it.
I don’t use Facebook. Is there any other way to participate in the workshop?
The Design Your Star Skincare Product Workshop takes place exclusively inside our exclusive, Members Only Facebook group. We do this so that all the training and conversations between classes (including personal feedback from me) stay organized in one safe, private space. You can create a Facebook profile just for participating in the event, and delete it once the event ends.
Why is it so cheap to join?
You're right...maybe I should raise the price? Just kidding! But in all seriousness, I believe the information in this Workshop should be made available to everyone (no matter their situation), which is why the ticket price is so affordable. With that being said, I can't promise the price will stay this low in the future so I recommend you take advantage of it while you can!
Do I have to live in the United States or Canada to participate?
Not necessarily, but please note that the live training calls take place in Eastern Standard Time. They are recorded and available in the group for the duration of the Workshop. Also, the two ingredient and supply bonuses list suppliers in the US and Canada, and not all the recommendations on the Amazon shopping list will be available outside the US and Canada.

What if I don’t like it. Can I get a refund?
I 100% guarantee that you will love this workshop. If, after Day 1, you feel like you haven’t gotten at least 10X the value of your investment ($370 in skincare product design ideas, inspiration, and knowledge), I will refund your investment in full.

All you have to do is email us by 8:59am EST on Day 2 for a full refund. Cool?

If You’re Still Reading This, Then It’s Time to Make A Decision.

FACT: The most successful skincare lines in history all have a Star product--whether it's a professional line like DMK's Enzyme Mask or Osmosis' Advanced Retinal Serum...or tried and true staples that have been around for over a century like Ponds Cold Cream or Elizabeth Arden's 8 Hour Cream.

It’s what the founder or brand is known for.

It’s the one product that your client refuses to leave home without. 

It’s the answer to your clients’ BFF’s question “Your skin looks AMAZING. What are you using?”

It’s the one product that no matter what skin type or skin issue your client comes to you for help with, you know the product will help.

It’s the one product that no matter how much stock you have, you know it will always sell out.

Forget Googling skincare recipes (that were most likely written by an amateur who is not a skincare professional). Get help from a professional formulator who understands your needs.

Let’s Design Your Star Skincare Product together.

This method works – here’s what just a handful of my past students have said:

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